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Application of long tail in Library and Information Centres

What is long tail? 

and how it can be applied in Library and Information Centres.

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Dear madam

 

The word "Long Tail" was first coined by Chris Anderson in an October 2004 to describe the niche strategy of businesses such as Amazon that to sell a large number of unique items, each in relatively small quantities.

 

Plz go through

http://shodhganga.inflibnet.ac.in/dxml/bitstream/handle/1944/1282/5...

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